MoonPie MoonPie!!

In Mobile, we love a MoonPie.  We love to eat it, throw it and drop it.

And, we especially love to drop it.

Every New Year’s Eve, a giant MoonPie drops from the RSA Trustmark Building to ring in the upcoming year!

But, that’s not the only thing that happens in Mobile on NYE.

Moonpie over Mobile - 2010

Alongside the MoonPie drop is a street party that you don’t want to miss! We’ll be starting the party off by having Round 1 of the College Football Playoffs playing on a big screen on the main stage at 7PM.

We take football very seriously. 

At 9:45PM, we’re cutting into something you probably haven’t seen before – the world’s largest MoonPie Cake.

Once we have all gotten a little sugar rush, it’s time to walk it off.  We’re all joining in on a Second Line Parade at 10:15PM,  led by the Excelsior Band, down Royal Street. We’ll end at the main stage off of Bienville Square where a concert awaits!

At 11PM — EN VOGUE TAKES THE STAGE to make all of our 90’s dreams come true!  The R&B group has won seven MTV Video Music Awards, three Soul Train Awards, two American Music Awards, and received seven Grammy nominations. And, they are ready to put on a show for us!

Then, the big show. The MoonPie Drop at midnight followed by a laser and light show over Downtown Mobile!

MoonPie Over Mobile 2

2015 has been a wonderful year — but we have a good feeling about 2016. We hope you can be there to help us ring it in!

-Visit Mobile 

For all the details —

Go Daddy Bowl Kicks Off!

It’s not just the holiday season in Mobile– it’s BOWL season!

This weekend kicks off a fun week of activities, parties and parades all in celebration of the Go Daddy Bowl!

This year’s match-up is between the Georgia Southern University Eagles and the Bowling Green State University Falcons. The two teams will face off in the GoDaddy Bowl on Dec. 23 but not before proper celebrations take place!

How do you celebrate a bowl game in Mobile? With a street party and parade, of course!

It’s time to practice for Mardi Gras season {that is just a little over a month away} with a Mobile Mardi Gras parade to be held in the streets of Downtown Mobile at 6:30 pm on December 22!

Sixteen Mardi Gras societies will hit the streets on floats with throws for the crowd!  Several local high school marching bands will join the parade, as well as the bands and cheerleaders from each participating Bowl team.

A huge crowd is expected to pack the streets of Downtown Mobile and you don’t want to miss it!

Following the parade is a good, old-fashioned Mobile street party and pep rally at the Mobile Convention Center !

Be sure to join the fun and share your experiences on social media using the hashtags: #SoMobile, #VisitMobile and #BornToCelebrate

UPDATE: The parade has been cancelled due to weather. The pep rallies will be moved inside the Convention Center in Downtown Mobile. Georgia Southern will be in the North Exhibit Hall and Bowling Green in the South Exhibit Hall.

-Visit Mobile

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On Friday night the streets of Downtown Mobile will be taken over by elves on a serious mission to break a Guinness World Record. We have attempted.  But, this year, we hope to succeed!

Here’s the breakdown:

The Guinness World Record being attempted is for the largest number of elves in one location. But, there’s a catch. You can’t come dressed in just anything. You must be dressed in proper elf attire.

Yes, there is proper elf attire. And, it’s pretty awesome.

You must wear:  both red AND green clothing, pointy hat and ears.  Proper elf attire is a necessity if you want to be counted and help break the record!

Elfapalooza 2014


While you don’t have to be as decked out as this guy, it would be pretty cool if you were. 

Begin to make your way to Bienville Square  at 6pm where officials will begin counting.  Everyone will be entertained by a wide variety of holiday performances until the official count at 7:00pm where ALL elves MUST be in place!

Once the count is complete, that doesn’t mean the night is over!  Artwalk will be happening – so grab some dinner, walk around and enjoy Downtown Mobile during the best time of the year!

So, are you ready to get your Elf on?

See you Friday night!  Be sure to take lots of photos and tag them #SoMobile!

Visit Mobile



Excellent Exhibits

If you like a good museum and an even better exhibit — you’re in the right place. Check out a couple of our favorite exhibits that you can go see right now before it’s too late!


History Refused to Die

history refused to die

Where: Alabama Contemporary Art Center

When: Until December 20, 2015

Featuring over 75 works, 15 self-taught artists from Alabama tell the textured story of African Americans in the South through visually compelling artwork from the collection of William S. Arnett and the Souls Grown Deep Foundation. Recently, History Refused to Die has also added a special video installation by Tom Leeser. The Alabama Contemporary Art Center allows visitors free admission on Fridays to give everyone the chance to see this amazing exhibit.

The Life and Work of Emma Langdon Roche


Where: Historic Oakleigh House

When: Until December 31, 2015

In 1914, Mobile native Emma Langdon Roche documented and collected sketches of passengers from the last slave ship to enter the United States. Her work, Historic Sketches of the South, is now on display at the Historic Oakleigh House. Visitors can catch a glimpse of Africatown through Roche’s  realistic and honest sketches.

Chocolate! The Exhibition


Where: Gulf Coast Exploreum Science Center

When: Until January 17, 2016

Finding its way to the Southeast for the first time, is an exhibit you can see and TASTE. That’s right, we’re talking about CHOCOLATE!  Chocolate! the Exhibition has treated visitors with a unique experience unlike anything else. Visitors will learn just how this sweet bean has shaped history one bite at a time through scenic elements, original video, interactive displays, rich imagery and graphics, and approximately 150 objects.



Where: History Museum of Mobile

When: Until April 3, 2016

The History Museum of Mobile has partnered with International Museum Institute of New York to present over 100 reproductions of the legendary King. Establishing itself as the richest discovery of all time, these treasures changed everything archaeologists knew about Ancient Egypt and have helped us understand the amazing civilization.

Size Matters

size matters

Where: Mobile Museum of Art

When: Until February 14, 2016

Through massive murals, monumental sculptures, or small icons, viewers are pulled into the artwork for a visual experience unlike anything else. With free admission for visitors on Thursdays, there’s no reason not to escape the cold this winter and check out Size Matters along with the other new exhibitions.